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Membership Retention

Session Length:  50 Minutes

Learning Objectives:

  • Understand the importance of membership retention
  • Identify methodologies for membership retention
  • Determine which methodologies to use in your lodge to improve membership retention

Required Materials:

  • 2 flip charts or whiteboards and markers
  • Projector and screen
  • Handout or poster

Outline of the Session:

The purpose of this session is to define and elaborate on the methodologies that a lodge can use to help with membership retention.  A primary methodology is the use of the Troop Representative program, as Troop Reps are positioned within the units as liaisons between the unit and the chapter and lodge.  Additional methodologies include the Extended Elangomat Program, Brotherhood Conversion, Lodge traditions, Lodge spirit, and servant leadership.

Trainer Preparation:

If possible, review the previous three years’ JTE evaluations for the Lodge in the areas connected to membership retention in order to get a grasp of where the Lodge is doing well and where it is falling short.  You can then adjust this presentation accordingly if you need to spend more time on a particular methodology.  Make sure to review this syllabus and support materials thoroughly and be able to give the presentation without simply reading the material.  Prepare flip chart, diagrams and lists prior to the presentation.